I’m excited to share that I’m in the June 2011 print edition of Black Enterprise magazine! The article I wrote is called, “Building A Better Website” and you’ll find it on page 50 in the magazine.
It’s focused on business owners who want to setup a website by themselves so they can have more control while keeping their marketing costs low.
I was asked to think about what business owners should know when starting to build a presence online. The first place they often start is with a website so I focused on what business owners care about:
- Doing things that make an impact
- Being able to control the content
- Getting results without breaking the bank
Here are some questions I created to form the article:
- Moving past static HTML, what information would help business owners decide which website platform to use?
- How long would it take to get a good looking website up and running?
- And what exactly what was a CMS (Content Management System) anyway?
I compared WordPress, SquareSpace and Intuit’s website builder. I talk about the ease of use, hosting options, costs and SEO impact of each platform. I give a shout out to Rochenhost as an excellent website hosting company for WordPress.
You can pick up your own copy of Black Enterprise at bookstores everywhere like Barnes and Noble.
I would love to hear what questions you have about picking a website platform!
What’s your website built with?
Are you a WordPress user? Joomla Fan? Die hard Drupal lover?