Category Archives: TechCrunch Disrupt

Technology Has A Culture Problem, Not a Man Problem

rubiks cube

This is a response to “Technology’s Man Problem,” an article printed in the April 5th edition of the New York Times by Claire Cain Miller.

Reading Miller’s recent article in the New York Times, one would think everyone working in the technology sector is White. One would also come to believe that men (read: all men) in tech are the bane of a woman working in tech. The characters in this plot are predictable: women are hapless and helpless, and men are aggressive predators.

Real life doesn’t fit neatly into the binary that Miller’s article advanced. This issue is about real life, not a novel or movie script.

Unfortunately, in “Technology’s Man Problem,” Miller treats the issues facing women in a one-dimensional way, sensationalizing events and generalizing the experiences of women in the community. Part of the problem is selection bias. The two protagonists of Miller’s article, Elissa Shevinsky and Julie Ann Horvath, agreed to be interviewed. The plight they faced in the tech world, while absolutely serious, is only part of the problem.

Where Shevinsky is concerned, perhaps it was supposed to be the galvanizing force of a shared experience, which is why Miller described Shevinsky’s feelings when watching the livestream video of the “Titstare” app being demoed at the Techcrunch Disrupt hackathon.

Now juxtapose Shevinsky’s experience with my own. I was onstage with Team Titstare, and I knew my silence would be a self-preservation tool. This was not lost on someone in the audience who tweeted the following:

Watching something online that is sexist can certainly be unsettling, yet experiencing the same event in real life is far more intense and harmful. It is not my intention to minimize what Shevinksy went through via livestream. My goal is to point out how applying the experience I faced in tech, albeit an anecdotal one, to another’s experience doesn’t serve the community or advancement.

Technology doesn’t have a ‘man problem’––as posited by Miller in the New York Times––it has a culture problem.

How do we address this culture problem in tech?

A holistic approach is needed. It is not enough to focus on sexism only, or racism only, or the threat(s) of violence against people. Focusing on one issue, or regulating interconnected or intertwined issues to second-tier status, is harmful to all women, especially women of color who are often assigned to marginalized status or erasure.

However, Intersectionality can lead the way.

Intersectionality is a theory crafted by UCLA Law Professor Kimberlé Crenshaw. In her groundbreaking article, “Mapping the Margins: Intersectionality, Identity Politics, and Violence Against Women of Color” Professor Crenshaw advances the theory that the lives of women of color don’t exist in a binary. The lives of women are complex, as are the lives of all human beings. A woman of color faces not only gendered threats and violence, but she also faces racialized ones, too.

Race is just one aspect of addressing intersectional issues. We must also consider other markers: country of origin, socioeconomic status, and even one’s health as something to be considered rather than amplifying two-dimensional representations of people.

For example, Leah Gilliam who works for Mozilla as Director of their HiveNYC project, tweeted what can best be described as surprise and disappointment at the lack of diversity in Claire Miller’s article:

Gilliam is a woman of color working in technology, and yet she didn’t see herself in Claire Miller’s article addressing her industry. She isn’t alone.

And this isn’t the first time a media outlet whitewashed the tech space. Writing about her personal experience in the tech word, Miyanda Nehwati recalls seeing a billboard promoting Silicon Roundabout, London’s version of Silicon Valley, with a photo of nearly all White subjects, in stark contrast to her everyday experience of working in the very same neighborhood:

Actually being in TechCity doesn’t feel like I’m in an exclusion zone. But walking past its billboard above Old Street Roundabout, I couldn’t understand what the photo represented. A magical all-white startup scene is not the TechCity that I know.

The photoshoot for The Guardian was itself a hastily arranged moment. Chatting with the one of the organizers later, I learned that the planning behind it was absentminded, framing what was, in my mind, a massive oversight. In her words: “We can do better,” and I agree: it was a missed opportunity.”

Miller could have also reached out to men in tech who are akin to those white liberals of the 1950s and 1960s who actively supported the Civil Rights Movement.

Historically, coalition building is important, even if it is often omitted from the pages of history. Lest we forget, women of color were marginalized during the women’s suffrage movement of the early 20th century, despite also amplifying the calls to bring about suffrage.

I never experienced someone being hostile to me at a tech event until last year. I’ve been in the tech space for fifteen years, attending conferences, user groups, and meetups without incident. As the old saying goes, “when it rains it pours.” I’m not excusing sexism or giving men a pass, but my focus is to bring the relevant cultural problems––like a lack of diversity––in tech to the forefront.

Since the Pycon incident, I’ve had to navigate my personal safety, both online and offline due the ongoing torrent of threats. A majority of these were made from anonymous accounts, while in comparison, many men and women who work in tech were supportive. As a long time user of social networks like Twitter and Facebook, the lack of response to enforce their Terms of Service showed a lack of seriousness towards issues of harassment.

I am not alone. It is becoming commonplace for women and youth, activists and even male game developers to be targeted for harassment. While some may think the act of trolling to be harmless, the goals are much deeper with long-term harassment campaigns planned and carried out from sites like 4chan and Reddit. Why didn’t Miller write a piece about how people can protect themselves in the untamed world of social networks and the Internet?

What I propose is not a lofty goal. Women, Action & The Media (WAM) launched a successful campaign last year to raise awareness about Facebook’s lack of enforcement when it came to gendered harassment on their platform. I reached out to WAM offering my assistance in the hopes of supporting their efforts, which turned out to be productive.

Miller missed a pivotal opportunity to address a larger problem in tech––the lack of solidarity in tech–– and chose to instead churn out yet another article positioning the industry as dangerous and wild, particular for “women.”

Despite one throwaway sentence buried in the article, “Twenty percent of software developers are women, according to the Labor Department, and fewer than 6 percent of engineers are Black or Hispanic,” she doesn’t address the culturally relevant tech issues that impact women of color or others on the margins of the community and society.

It’s unfortunate that Miller treated women subjects as a singular, dimensional, non-complex block in the tech space, with no regard for other factors that shape our lives in and outside of the tech space.

Miller e-mailed me last year about my inclusion in the article, but one wonders if my inclusion would have addressed what’s lacking in the current piece: the cultural problems in tech (not just sexism), the lack of diversity and how people on the ground are changing things. Intersectionality is about looking at exploring problems from multiple angles, not just re-upping stale tropes or stereotypes.

While Miller’s email said she was writing a “long-form narrative piece” which would take a “broad, deep and compassionate look at these issues,” her article lacked those characteristics and did not address the real world experience of intersectionality in the tech sector. She replied earlier this week via email saying I had missed my chance to be “featured” in her article. This is bigger than Adria Richards.

The tech sphere is not perfect, but things are changing, and that’s the article I wait with bated breath to read…

Photo credit: Rubik’s cube by Booyabazooka by Duncan Hull

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Manage Employee Perks and Rewards With BetterWorks: TechCrunch Disrupt Interview

Covering companies, startups and attendees at TechCrunch Disrupt this week with Geekazine, I interviewed Paige Craig, CEO and Founder of BetterWorks whose aim is to make it easy for companies to provide hyper local and relevant rewards to employees.

BetterWorks was started late last year to fill a growing need to administer employee perk programs.  They’re focusing on the small and medium business market because companies of this size often lack the technology and staff resources to create employee reward programs that staff find relevant.  Often small companies will sign staff for a “perk” only to find at the end of the year it’s gone unused and unappreciated.

Betterworks does all the heavy lifting to find local vendors, negotiate discounts and wrap it up into an easy to use web-based portal for company employees to use.  They can sign in to a custom url and select the perks that fit them best including climbing walls, coffee, Subway sandwiches and more.

Customers include Nokia, Klout, FormSpring, Hulu, gettyimages, Disqus and many more.

Why should companies care about rewarding employees you ask?  According to a study by Jo Ann Abe, a professor at Southern Connecticut State because there is a connection between emotional intelligence and learning on the job.  Happy people are more receptive to new information which is a large component of small companies growing quickly.

Started in LA but now serving companies  in San Francisco, BetterWorks has plans to continue expansion into new markets including New York.  BetterWorks raised a healthy round of series A funding earlier this year.

I also met George Ishii, CPO and co-founder on Day 3 of TechCrunch Disrupt.  We talked about the the planning and ideas that went into the branding of BetterWorks to clearly convey their purpose and message.

TechCrunch Disrupt status: Product Sponsor